self-improving AI

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Older retiring colleague handing a worn ring-binder labelled "Processes — Mary, since ’94" to a younger colleague — institutional knowledge in files, not model memory
AI AutomationAI institutional knowledgeClaude Cowork

The Nine-Month Rebuild That Took a Week

Rachel had spent nine months building something she was genuinely proud of. She was head of marketing at a London management consultancy. She'd fed their Claude Cowork environment everything. The assistant knew them. Then the platform changed its pricing. Nine months of calibration didn't survive the migration.

Marco Lobo
Marco Lobo·Mar 13, 2026·6 min read